Firstly, if you've got an idea and you want to market it maybe run it by a targeted focus group first. Not your mates and your mum who are going to pat you on the hand and tell you that you've done a good job. OK, I'm an aged grandmother. What the fuck do I know? Oh yeah, I've actually raised three children and they're all still alive. They may not have been though if I'd have used one of these:
|screenshot from the website|
Don't even expect me to link to this shit because I ain't. The name is there and I'm sure you're brilliant at Googling. Anyway, this contraption - a "bottle bib" - is designed to allow babies to have their bottle unaided so that you can get on with the ironing and cleaning because (and I quote) "holding a bottle for up to an hour [..] for months on end [..] is so frustrating". It is aimed at babies of three months and over and, in my opinion, is exactly the same as laying a baby up on the settee with a bottle propped in their mouth.
*waits for gasps of horror to die down*
The person who invented this has now blocked me on Twitter (I mean, who does she think she is? Keith Chegwin?) so obviously doesn't like the fact that a number of people agreed with my aghast tweet earlier today:
|Baby Beer Hat Image Credit|
But as a footnote, my mate Bob tells me that this contraption already been invented and has proof ~~~~>
UPDATE 7.12pm - 23.11.12
The following text has been added to the launch page:
"To be supervised at all times" linked to the spec page and a myriad of feature descriptions which doesn't actually make it sound any better - just a lot worse.
As you can see from my original screenshot, that wasn't there originally.
UPDATE 7.02pm - 24.11.12
The Facebook page has been removed and someone from the company has tweeted Twitter Support to try get the Twitter account closed down (can they not find the "deactivate/delete account" button themselves? ).
UPDATE 11.29am - 29.11.12
The website has been taken down 'until further notice' and the Twitter account is now closed.